Plum Cares
Philanthropy and community-involvement are at the core of Plum’s culture and we believe that each garment is “Stitched With Purpose.” We are honored to be part of the gymnastics community and give back to it on a personal, local, national, and international level.
Our “Plum Cares” Collection was founded in 2016 to raise funds for causes and give back to our worldwide community. The concept was inspired by Emily McGill, a gymnast from Devlin Gymnastics in Wall, NJ, who was diagnosed with Hodgkin's Lymphoma. Plum developed an awareness campaign, “A Leo Can Save a Life,” where a limited-edition collection containing 6,000 leotards was designed, developed, and sold publicly, with $10 per unit being donated back to Children's Hospital of Philadelphia (CHOP) and St. Jude Children's Research Hospital to reach a $60,000 goal.From supporting gymnasts with life-threatening diseases, raising funds after catastrophic events such as Hurricanes Harvey, Irma and Maria and fires in California, to furthering athlete’s education; Plum has raised and contributed over $100,000+ through this collection’s inception.
Plum’s focus is now education. Many gymnasts spend 20-30 hours a week practicing in the gym which prohibits their ability to participate in extracurricular activities or community service activities at the same level as an every day student. In 2018, Plum established an annual educational scholarship to support gymnasts that are continuing their education at an accredited post-secondary institution such as a college, university or trade school.
Scholarship Winners By Year
- 2023: Sophie Vonderlage - University of Kentucky ($1,500)
- 2022: Brianna Rott - Northeastern University ($2,500)
- 2022: Logan Tridel - University of Miami ($2,500)
- 2021: Elena Pauker - Washington University ($5,000)
- 2020: Julia Peters - George Washington University ($5,000)
- 2019: Hannah Kwak - Augustana College ($5,000)
- 2018: Shannon Sklow - University of California ($2,500)
Explore the Plum Cares products, make a purchase, and have confidence that $5 from each garment will be donated to the Plum Educational Fund to inspire the next generation of student-athletes.